June 8th is World Ocean’s Day. What will you do to celebrate your connection to the Earth’s greatest contribution to our humanity? This liquid lifeforce covers 70% of the earth’s surface and supplies 50% of the oxygen that we breathe. Unfortunately, 90% of big fish populations have been depleted and 50% of the coral reefs have been destroyed. Humankind has made an impact and not necessarily for the better. So what can we do to change direction?
Rage Against the Machine
Currently, Seaspiracy is the movie to see relating to oceanic advocacy documentaries. It raises important issues about the current health of our oceans. The documentary brings attention to the global fishing industry plus the ocean pollution and degradation which affects this deep water ecosystem. Like Michael Moore’s film, “Roger and Me” that discussed the car industry’s effect on the health of Flint, Michigan, Seaspiracy’s use of directional storytelling doesn’t mince words. Ali and Lucy Tabrizi, the director and filmmaker, hit the audience and its interviewees with dramatic footage and intense film bytes. I personally believe we need harsh “in your face” pieces like these to take the rose-coloured gaze off our day-to-day feel-good environmental placations. HOWEVER, this Blogcast intends to have you “INSPIRED” not “FIRED” up. So, make sure to come back here after you have balanced out. Hopefully, we can talk about where to go from there.
A Small Fish Swims Upstream
Back in 1992, Canada’s International Centre for Ocean Development (ICOD) and the Ocean Institute of Canada (OIC) proposed the concept of World Ocean Day at the Earth Summit in Brazil. It took years of building and focus before any substantive global involvement took hold. Finally, on June 8th, 2008 the UN officially recognized World Ocean Day. Now, in 2021 after rising out of the dim days of COVID, we can see the brilliant possibilities and new pathways that envision a future based on respect and sustainability.
An Ocean’s Chance
For 2021, World Ocean Day is focusing its attention on the 30×30 direction. What this means is cleaning 30% of the Ocean by 2030. It is ambitious but doable. These numbers aren’t unreasonable when people work together collectively. Whether you are an individual or an organization, there are ways to make a difference. OceanWise’s Youth to Sea is one of those organizations. About a month ago, See Change MAKERS interviewed Michelle Bienkowski, Youth to Sea’s program facilitator. She discussed many initiatives this remarkable group of young leaders has taken on such as their Shoreline Cleanup.
Another organization that is making waves, is Plastic Ocean’s. Its mission is to inform, inspire, and incite action to solve plastic pollution. Both Ocean Wise and Plastic Oceans are signatories of the Canadian Ocean Plastics Charter. The charter’s aim is to bring together government, business, and civil society to redefine how plastic enters our ecosystem.
One of Plastic Ocean’s Canada initiatives is education. Teaching and informing viewers about the impacts of plastic trash collected, what changemakers are doing, and an extensive array of data-based research and information. This non-profit organization is moving rapidly to hopefully make an impact. Currently, they have listed 35 ocean cleanup projects taking place globally. Other initiatives are collaborative education projects where they engage youth to be the voice for their generation. They work alongside educators and students to inspire circular economy solutions. As an educator, one of my favorite youth-based initiatives is the Short Film: Earths Ekko
Smaller Ponds
These non-profit organizations spend every day working on what they see as pathways to a healthy ocean. However, there are others that come at it from different directions such as environmental, photographic artist, Benjamin Von Wong. Currently, he is in the process of developing a large installation that is based on a week’s collection of plastic garbage within his local Montreal community.
“We’re building a three-story-tall art installation with plastic flowing out of it, and on top of this is a giant faucet,” Von Wong told CTV News in a recent interview. “The idea is to tell people that we need to turn off the plastic tap.” This project is intent on reminding people of the pollution that is plaguing society and the oceans.
Plastic pollution was also one reason that Kevin Hinton, Brad Liski, and Ryan McKenzie, Tru Earth’s founders, started their business back in 2019. Now, Tru-Earth ships packets of its laundry eco-strips around the world. These little 2X4-inch laundry eco-strips have prevented more than two million plastic laundry jugs from being thrown away. Due to their amazing marketing acumen and their desire for change, the Port Moody company won a 2020 award for being the fastest-growing start-up. Liski told Tri-City News, “Consumers don’t want plastic anymore.” He went further by saying, “It’s just the beginning for the planet.” It’s no wonder they have been the fastest-growing start-up, consumers are recognizing they want to be part of this global change.
Recently, we interviewed Ryan McKenzie, co-founder of Tru Earth. Check out the article then interview on See Change MAKERS People Page.
By Theresa K. Howell
See Change MAKERS respectfully acknowledges that all of the works we do take place on Coast Salish land, home to the Tsleil-Waututh, Musqueam, Stó:lō, and Squamish nations.